“Sorry. This is not a good time.”
That line for sales agents means “bad news.” Reaching out to your prospects at the wrong time can really set them off, especially after COVID-19, when everyone is already so stressed out. Plus, people and businesses aren’t working the usual hours. Work gets done from flexible locations in random shifts. So, what is the best time to call your buyers?
The biggest question in sales calls is, “What time is the best time?” A lot of research and experts have tried to answer this question. However, the answer keeps on updating and evolving in its own way. Factoring current trends and the future of sales, we have assorted a list of questions along with the answers that fit the best at the moment. However, it may or may not be an optimal recommendation for your business type; discretion is advised.
What’s the best time to call a customer?
If you are calling between 10 am to 11 am or 4 pm to 5 pm, you might be able to get your prospects to talk to you, or at least listen to what you have to say. The morning time suits them because this is the time they will be free after taking care of the first things first. The late afternoon time suits because they’ve reached a tipping point by this moment and your cold calls will seem like a pleasant break for them.
What is the worst time to call a customer?
Since we were talking about the best time, so why not the worst? This will make sure that you are never calling your customer at the wrong time and killing any possibilities of sales that might exist. Never call your customers from 1 pm to 2 pm. This is the time when they will usually be out, or having lunch.
What day of the week works best for you?
Thursdays. By midweek, individuals have settled most of their office chores. So it will be presumed that they will not be disturbed by your call when contacted.
What day of the week works worst for you?
Mondays and Fridays. On Fridays, most decision-makers are gone for the day, and on Mondays, they will be super busy planning the upcoming week.
What hour has the highest chances of conversion?
The first hour from the period of lead generation. Study shows that the moment a lead is generated, the first hour will offer the maximum possibilities of conversation if called.
